Struggling GoPro Sells Majority Stake to Optical Maker Starman for $285 Million

22:20 - 1.09.2026


September 1, Fineko/abc.az. Action-camera maker GoPro has agreed to sell a majority stake in the company to optical components manufacturer Starman for $285 million in cash, according to reports released on Tuesday.

The deal is expected to fully repay the struggling camera maker's outstanding debt while providing needed operational flexibility. The cash injection will help GoPro navigate severe headwinds, including soaring memory chip prices and escalating market competition from low-cost Chinese rivals.